Those attending gathered at Erie Community College's downtown campus.
The project would be a multi-purpose, multi-use, mixed-use facility on a 100 acre parcel on the Outer Harbor for football, sports, and conventions.
Project supporter Pat Freeman, sports director at WUFO Radio, believes the complex is necessary to keep the Bills in the region long-term.
"The only way you're [the fan base] going to secure the long-term viability of this football team is a new vibrant facility," Freeman said during his remarks in Thursday's forum.
Several people offered comments and questions, including one speaker who thinks the project would make a statement about the Buffalo region.
"I think that this is a prime example of us being able to coalesce around an issue, and show that we, the citizens of Buffalo and Western New York ... we are willing to be great and we won't let people tell us that we are mediocre. We've got to stop being in that boat," he said.
Another speaker was concerned about the eventual cost -- wondering if the future new owner of the Bills would be participating in financing the project. The project's president and CEO had the answer to that question.
"No. No. We're going to have our own financing," said Nicholas Stracick, CEO and president of the Greater Buffalo Sports & Entertainment Complex.
At the same time, Strong Museum of Rochester is also partnering with the project to develop a museum of North American Sports and Culture at the complex.