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Wegmans Thaws Seasonal Price Freeze

Rochester, NY (WBEN) In an online column by Wegmans senior vice president for consumer affairs Mary Ellen Burris, the executive announced that Wegmans will discontinue their price freeze list, which contained 67 items including certain deli, dairy, and bakery products.

Announced in 2011 in response to the recession, Wegmans pledged to not raise prices on any of the products on the list, even if the cost to the supermarket escalated.

Burris wrote that there is some improvement in the economy and the supermarket has decided to eliminate the list.
All of the items on the list were Wegmans-brand products

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Locations : Rochester
People : Mary Ellen Burris
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